In general speaking, WhatsApp API allows businesses to integrate WhatsApp for Business with their techniques to reach out to more and more customers via notifications or pop-up messages and deal with their issues or doubts automatically. But, before we head to WhatsApp’s profit-making strategy, let us understand the WhatsApp API and WhatsApp for Payments. So now a question arises, how is WhatsApp making money and ruling the realm?Īre you also shouting, ‘how does WhatsApp make money? Nothing to worry about, in this post, you learn everything related to WhatsApp’s revenue model. It beat Instagram, and Facebook Messenger, which are the third and fourth biggest properties. In March 2022, WhatsApp had more than 2 billion active users in 180 nations, and also Meta Platforms, Inc (formerly FB) was the second-biggest property. According to the media reports Koum decided to cancel the agreement with the company over the use of users’ personal data and the desire to show advertisements on the platform. In 2018, the co-founder of WhatsApp and Jan Koum, director of Facebook Inc. During the 9 months foregoing 30 September 2014, WhatsApp generated revenue of almost $1.29 million. The instant messaging service requires only a cellular mobile telephone number to sign up and get started.įacebook acquired WhatsApp for $19 billion in February 2014. WhatsApp’s client app can be run on Android and iOS mobile devices but it is also available for desktop computers.
Apart from that, using this app, the users can also share images, documents, live locations, and other multimedia content. The application enables users to send text messages and voice messages, make voice and video calls. Initially, WhatsApp was founded almost 13 years ago in 2009 by Jan Koum and Brian Acton as a resort to paid SMS services. For further information, read this post till the end. How does WhatsApp make money? In this write-up, you will learn everything about WhatsApp’s revenue model.
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